ViClarity Hires Kurt Sinnett as Vice President of Strategy and Business Development
July 13, 2021
Healthcare industry veteran will guide ViClarity’s product and positioning strategy for hospitals, networks and other providers seeking automation across governance, risk and compliance functions
Governance, risk and compliance (GRC) technology firm ViClarity today announced the addition of Kurt Sinnett to the fast-growing team. Drawing on more than two decades of experience leading teams on major initiatives across diverse organizational functions, Sinnett will lead ViClarity’s business development strategy as it delivers its proprietary GRC automation platform to the health systems marketplace.
Prior to joining ViClarity, Sinnett served as vice president of client relations at Sg2, a healthcare analytics platform and consulting services provider. There, he led the development of Sg2’s value proposition for its members, including the creation and delivery of customer-centric strategies and solutions. Collaborating with senior leaders to design patient-centered clinical solutions, Sinnett partnered with service line leaders, policy and payment experts, as well as workforce and virtual health consultants to bring viable solutions to members.
Sinnett has also held a range of leadership positions with global biopharmaceutical company, Merck, where he started his career as a field sales rep. Shortly thereafter, Sinnett became district manager before being promoted to medical account manager. During that time, he led sales strategy along with development and delivery of patient-centered solutions for large integrated healthcare delivery systems, as well as physician-owned groups. In his position as a medical account executive, he managed medical networks across Iowa to provide disease management, quality improvement and staff/physician/resident education programs.
Across his career, Sinnett became acquainted with the challenges and risks faced by the full range of healthcare entities, from independent clinical providers to complex healthcare systems. He also came to understand the intricacies involved in third-party management, given the vast and varied vendors that serve the healthcare market. This expertise and Sinnett’s skill in strategy and execution will help ViClarity hone its message and identify partners that stand to reap the greatest returns from an investment in the ViClarity platform.
According to Sinnett, COVID-19 magnified problems related to the lack of time. “Regulatory requirements had already compressed the amount of time clinicians had to spend with patients. Since the pandemic, it’s only become more difficult to balance compliance with care,” he said. “From a time-savings standpoint alone, the ViClarity platform is poised to become a real game-changer for health systems and hospitals.”
“Adding Kurt to the team is a major milestone for ViClarity, one that will help us more quickly make a difference in the day-to-day jobs of healthcare GRC leaders during what is a critical time for their organizations,” said Ogie Sheehy, ViClarity global CIO and CEO of European business. “The pandemic shined a bright light on both new risks and new opportunities for hospitals, clinics and health networks. An organization like ours that combines technology with consulting is well-positioned to help them navigate a fast-evolving regulatory and risk environment, as well as more confidently harness new methods of healthcare services delivery.”
Sinnett is an avid volunteer in his community and holds numerous certifications in leadership. He received a bachelor’s of science degree from the University of Kansas in Lawrence.